5 Reasons Salon Owners are Afraid to Talk About Sustainability
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During a recent survey of Sustain Beauty Co clients, we discovered over 67% of salon owners and stylists surveyed said that sustainability was extremely important to them. Music to our...

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Ace the race for sustainability with these easy ‘Subconscious Marketing’ Tips
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Ace the race for sustainability with these easy ‘Subconscious Marketing’ Tips

By Valorie Tate

Sometimes it just doesn’t feel cool to preach about your achievements, even though it’s proven to be the secret sauce for boosting client engagement. And...

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10 Ways to Show Your Green Side Without Words
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10 Ways to Show Your Green Side Without Words

By Valorie Tate

You’re already doing things that are good for the planet—maybe you're using biodegradable salon towels or conserving water at the backbar. But are your clients...

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Salon Marketing Mistake: Listening to Only 4% of Your Clients
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Salon Marketing Mistake: Listening to Only 4% of Your Clients

By Valorie Tate

Are you letting a tiny fraction of your clients shape your whole marketing plan? Learn how to refocus your salon marketing for growth.

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Do Salon Clients Really Care About Sustainability? (Spoiler: Yes, They Do)
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Do Salon Clients Really Care About Sustainability? (Spoiler: Yes, They Do)

By Valorie Tate

Discover why going green in your salon isn’t just a trend—it’s a smart business move. See what clients really think about sustainability.

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