Sustainable Beauty Brands
Looking for a beauty and hair care brand that can balance performance and work towards a more sustainable industry? You've come to the right place! This list of brands have a public pledge to do better, be better, in the name of sustainability.
We are NOT in the business of shaming anyone - that's not our jam. We are in this to elevate those that are making an effort. This is also not an endorsement of any kind, but a resource for our community.
All Nutrient
Color Brand: Yes
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (PETA)
Website
Amika
Color Brand: No
B Corp: Yes
Charity Aligned: Yes
Hair To Stay
Certifications: Cruelty Free (Leaping Bunny), Climate Neutral
Website
Arete
Color Brand: Yes
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (Leaping Bunny)
Website
Authentic Beauty Concept
Color Brand: No
B Corp: No
Charity Aligned: Yes
Sustainable Guar Initiative
Website
Aveda
Color Brand: Yes
B Corp: Yes
Charity Aligned: Yes
The Breast Cancer Research Foundation, Audubon Minnesota & University of Minnesota Bee Squad
Certifications: Cruelty Free (Leaping Bunny)
Website
Biolage
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (Leaping Bunny)
Website
Biosilk
Color Brand: No
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (Leaping Bunny)
Website
Bumble and bumble
Color Brand: No
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (PETA)
WebsiteChi
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (Leaping Bunny)
Website
ColorpHlex
Color Brand: No
B Corp: No
Charity Aligned: Yes
Operation Underground Railroad (O.U.R. RESCUE)
Certifications: Cruelty Free (Leaping Bunny)
Website
Colorproof
Color Brand: No
B Corp: No
Charity Aligned: Yes
Hair To Stay, It Gets Better Project
Certifications: Vegan & Cruelty Free (PETA)
Website
DevaCurl
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (Leaping Bunny)
Website
Eleven Australia
Color Brand: No
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (PETA)
Website
Insight Professional
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
Roundtable on Sustainable Palm Oil
Certifications: Vegan OK, Cosmos Natural, ISO 14064, ISO 9001, ISO 22716, ISO 14001 Certification
Website
Innersense Organic Beauty
Color Brand: No
B Corp: Yes
Charity Aligned: Yes
Certifications: Cruelty Free (Leaping Bunny), Climate Neutral Certified, Certified Plastic Neutral, Bay Area Green Business
Website


Kerasilk
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (PETA), Climate Partner Certified
Website
Kevin Murphy
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (PETA)
Website
KMS
Color Brand: No
B Corp: No
Charity Aligned: No
Kao Salon Industry Recovery Initiative
Certifications: Cruelty Free (PETA)
Website
L'Anza
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
K9s For Warriors
Certifications: Cruelty Free (PETA)
WebsiteLiving Proof
Color Brand: No
B Corp: No
Charity Aligned: Yes
Donor Choose
Certifications: Cruelty Free (PETA)
Website
Loma Hair Care
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (PETA)
Website
Maria Nila
Color Brand: Yes
B Corp: Yes
Charity Aligned: Yes
Be Friendly
Certifications: Cruelty Free (PETA)
Website
Milbon
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
United Nations High Commissioner for Refugees
WebsiteMoroccanoil
Color Brand: No
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (PETA)
Website
Neuma
Color Brand: No
B Corp: No
Charity Aligned: Yes
Trees for the Future, 1% for the Planet
Certifications: Cruelty Free (PETA)
Website
Olaplex
Color Brand: No
B Corp: No
Charity Aligned: Yes
Equality Now Inc
Certifications: Cruelty Free (Leaping Bunny)
WebsiteOrganic Colour Systems
Color Brand: Yes
B Corp: Yes
Charity Aligned: No
Certifications: Cruelty Free (PETA), Vegan (The Vegan Society)
Website
Original Mineral
Color Brand: Yes
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (PETA)
Website
Pravana
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (PETA)
Website
Pureology
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Vegan & Cruelty Free (PETA)
Website
R&Co.
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
Certifications: Cruelty Free (Leaping Bunny)
WebsiteSexy Hair
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: Cruelty Free (PETA)
Website
Surface Hair
Color Brand: Yes
B Corp: No
Charity Aligned: No
Certifications: Vegan & Cruelty Free (PETA)
Website
Verb
Color Brand: No
B Corp: No
Charity Aligned: No
Certifications: 750 Lexington Ave, New York, NY 10022
WebsiteWella Professionals
Color Brand: Yes
B Corp: No
Charity Aligned: Yes
International Red Cross
Website